© 2018 by Paris Bradley

PARIS BRADLEY

 

About Me

Dynamic public relations strategist with experience in corporate communications, large-scale event planning, product marketing, executive visibility and crisis management for companies such as DISH, Samsung, HP and Booking Holdings. 

Strong background as a chief company spokesperson leading global communications focused on corporate announcements and product launches. 

Known for building and leading high performing teams that deliver business results and drive industry change.

 

Work Experience

EDELMAN
Senior Account Supervisor, Technology
  • Senior account lead managing 20+ people across New York's corporate and public affairs department. 
  • Directs research and development of comprehensive media relations programs and skillfully advises teams and clients on global strategies across earned media, events, speaking engagements, social media and more.
  • Repetitively secures coverage for clients in top-tier outlets such as CNBC, Financial Times and Yahoo! Finance.
Account Supervisor, Corporate & Public Affairs
  • Global PR lead for Booking Holdings, spearheading media relations strategies across seven international markets.

  • Develops privacy and security communications for Samsung Mobile globally, advising on policies and regulations, such as GDPR, and manages crisis communications when issues arise.

  • Directs executive positioning and corporate reputation for CEOs and C-suite executives at HP and BT, increasing visibility across the Americas.

  • Designs and implements earned media programs across all accounts, garnering top-tier coverage for clients in publications such as Adweek, Engadget, Forbes, Fortune and Quartz.

  • Serves as strategic counsel to clients while overseeing junior staff and managing P&L’s.

DISH
Head of Product Communications, Company Spokesperson
  • Spokesperson for DISH representing the Fortune 200 Company’s vision, business objectives and values in high-level media and public engagements such as press interviews, TV shows, trade shows and keynote presentations.

  • Strategized with senior executives to effectively announce company initiatives and product launches to the public.

  • Designed communication campaigns for media, business partners, political appointees, DISH employees and consumers.

  • Produced and featured in dozens of TV shows broadcast to over 13.5 million households.

  • Rebranded DISH’s TV channels, creating the #1 resource for customer education and generating a 5x increase in viewership.

  • Created all short-form videos covering consumer and employee focused topics and determined distribution strategies across key platforms (e.g. Facebook, YouTube), causing significant reduction of customer complaints and higher employee engagement.

  • Director of B2C and B2B expositions for DISH/Sling TV including CES and CEDIA, growing brand preference for the company by 23 percent and winning 29 awards through such events. 

  • Responsible for DISH event management including, but not limited to, negotiating sponsorships, designing and executing marketing campaigns, crafting coinciding press materials, providing media training and writing speeches for C-suite executives.

Communications Manager
  • Directed the company’s product marketing and communication initiatives highlighting DISH’s industry-leading technologies across websites, e-mails, sales guides, advertisements, awards, social media, press releases, executive keynotes and media briefings.

  • Lead public relations and marketing partnerships with Amazon, Netflix and YouTube to launch new, co-branded products.

  • Coordinated cross functionally with all internal departments to unify and develop successful product marketing strategies.

DISH WOMEN'S NETWORK
Co-Founder, President
  • Built DISH’s first diversity group through innovative business plans, long-term roadmaps and value propositions.

  • Grew the organization to over 1,100 members including six chapters and an 18-person executive team.

  • Spearheaded development of the Network's brand identity, website, communication tools, training programs and monthly events.

  • Seventy percent of members credit the Network for creating a better culture at DISH.

LIVE WORLDLY
Public Relations Coordinator
  • Worked with CEO to create a strategic business plan and investment presentations that lead to a successful Kickstarter campaign achieving 100 percent of funding goals.

  • Responsible for weekly blog posts, content/copy writing for digital storefront and managing all social media outlets to drive awareness and consistency across online platforms.

 

Awards

2017 Woman to Watch in Consumer Technology

2016 Bronze Telly Award – Best Informational Program

2016 Bronze Telly Award – Best How-To/Instructional Program

2015 DISH Employee Recognition Award

Education

University of Colorado at Boulder

(BS) Broadcast News Journalism, (Minor) Sociology | 2008 - 2012

 

Let's Connect!

  • LinkedIn - Black Circle
  • YouTube - Black Circle